April 21, 2023 8:51 AM EDT (EZ Newswire)
LOS ANGELES, CA -- MARVIN Media and Porsche Cars North America, Inc., are teaming up for another episode of Sound and Driven, a series of short films featuring some of music’s most respected artists and producers as they take their records on the legendary car test, in a Porsche Taycan Turbo. The series follows a long tradition of artists taking their records out for the car test to ensure each aspect of production is hitting just right.
Sound and Driven follows a carefully curated selection of artists and producers on a journey around Los Angeles in an all-electric Porsche Taycan Turbo to give new insights into the writing and production process of some of the world’s most popular artists. We share a unique behind-the-scenes look at the creative process, the circumstances in which each record was created, and the collaborations that made them so special. There are also unique technical insights from producers and insights into why the car test is such a valuable part of the creative process.
For the eighth episode of Sound and Driven, Porsche invites us to join artists Chase Atlantic who discuss writing their record Beauty in Death during the pandemic and the intimacy and immediacy of hearing the record in new environments, including the privacy of the Porsche.
As band member Mitchel Cave noted “Studio playbacks can come at the end of a stagnant day, and there’s only so much atmosphere your headphones can deliver. But nothing beats the car test,” Mitchel continues. “You got the visuals, you can turn it as loud as you want, you know what I mean? I think that’s the passion for music. The car test is as critical as it gets, pretty much the final stage of music-making. Especially if you drive a nice little Porsche. Joel Madden lent me his for a week and the sound system was phenomenal!”
Marvin Scott Jarrett, co-founder of MARVIN Media and executive producer of Sound and Driven, says: “We are excited about collaborating with Porsche Cars North America on the Sound and Driven series. Chase Atlantic as artists and producers are the perfect artists to highlight in Sound and Driven Episode 8.”
Each of the eight 10-minute episodes within the series will be featured on the Porsche Brand Hub and social media channels (Instagram, Twitter, Facebook) with a reach of 37M+, along with MARVIN’s website, YouTube, and social media channels.
Executive Producers: Marvin Scott Jarrett, Geoff Cottrill, Gary Koepke, and Porsche Cars North America
MARVIN is a media and entertainment company with a focus on creating compelling content around music and culture, and to do so in partnership with an exclusive and strategically targeted list of brands. It works across a variety of platforms: digital, print, film, live events, e-commerce, merchandise, and more. In addition to creating media products that open the doors for brands to associate with music and culture, MARVIN also creates and produces high-end documentaries and short films in collaboration with cutting-edge filmmakers, as well as narrative and dramatic films in the music and youth culture arenas. At its core, MARVIN is an entertainment vehicle that provides a platform to help artists and amplify their stories. For more information, visit https://marvin.la.
About Chase Atlantic
Chase Atlantic is an Australian alternative R&B band and production trio from Cairns, Queensland, formed in 2014. The group consists of three members: Christian Anthony, Clinton Cave, and Mitchel Cave. Chase Atlantic has released seven EPs and three albums.
About Porsche Cars North America, Inc. (One Porsche Drive, Atlanta, GA 30354)
Established in 1984, Porsche Cars North America, Inc. (PCNA) is the exclusive U.S. importer of the Porsche 911, 718 Boxster, 718 Cayman, Macan, Cayenne, Panamera, and Taycan. Headquartered in Atlanta, Georgia, since 1998, PCNA is home to the first Porsche Experience Center in North America, which features two module-based 1.6-mile driver development tracks, a business center, and Restaurant 356. The campus is also home to the U.S. headquarters of Porsche Classic. The company operates a second Porsche Experience Center near Los Angeles. That complex features a driver development track with eight educational modules totaling 4.1 miles, a business center, Restaurant 917, and the headquarters of Porsche Motorsport North America. PCNA supports 197 independently owned and operated Porsche dealerships in the U.S., including supplying parts, service, marketing, and training. They, in turn, work to provide Porsche customers with a best-in-class experience that is in keeping with the Porsche brand's 75-year history of leadership in the advancement of vehicle performance, safety, and efficiency. PCNA is an indirect wholly-owned subsidiary of Porsche AG, which is headquartered in Stuttgart, Germany.
At the core of this success is Porsche's proud racing heritage that boasts some 30,000-plus motorsport wins to date.
Follow us: twitter.com/porsche | facebook.com/PorscheUSAOfficial | instagram.com/porscheusa | facebook.com/PECAtlanta | instagram.com/pecatl | facebook.com/pecla | instagram.com/pecla
Photos and video footage are available to accredited journalists on the Porsche Press Database at http://press.porsche.com.